2-second Easy tent
In 2020, Quechua developed and marketed the Easy tent – a new innovation for the iconic 2-second tent. The brand asked us to design, produce and direct a film that tells the story of this innovative product, which has revolutionised camping and has been constantly evolving since its creation 25 years ago. Film Photos
Corporate communication
Since employees and customers are the main actors, Quechua asked us to make the brand 100% transparent with its community. We accepted this challenge by unveiling the creative process, the confidence of its employees and the coverage of unique events! An honest and emotional speech to make us adhere to the brand’s values.
X-Light “We all need warmth”
Quechua has asked us for two years in a row to communicate on their X-Light jacket.The first TV spot was shot in the Alps and in New Zealand. The second one took place in the Mont Blanc valley. Each TV spot was accompanied by a dedicated website.
Fresh & Black
The Quechua teams have decided to take up the challenge of designing a tent that would be assembled by itself! The brand commissioned us to make this revolutionary tent its emblematic product through global support. Since then, we have not stopped presenting it in all its forms: passing through the emergence of the idea, the […]
Kids campaign
This is an ode to exploration. Seeing through the eyes of two children, we experience their hike as a fantastic adventure. A voiceover by the children and a highly immersive setting create the desire to grab your bag and set off.The product is featured indirectly through its use and its users. “There are as many […]
Brand platform
Since employees and customers are the main actors, Quechua asked us to make the brand 100% transparent with its community. We have taken up this challenge by unveiling the creative process, the confidence of its employees and the coverage of unique events! An honest and emotional speech to make us adhere to the brand’s values.
