2021

In the continuity of its Bulles de vie saga, Quézac presents its new campaign, whose sound design alone constitutes a strong signature. This new communication delivers a series of “testimonies”, stolen moments that illustrate the simple pleasures of everyday life. A succession of scenes of life full of authenticity and conviviality, values cherished by the […]

Category: ConceptIdentitySocial MediaDigitalVideoDOOHCampaign

In the continuity of its Bulles de vie saga, Quézac presents its new campaign, whose sound design alone constitutes a strong signature.
This new communication delivers a series of “testimonies”, stolen moments that illustrate the simple pleasures of everyday life. A succession of scenes of life full of authenticity and conviviality, values cherished by the brand.
A grandmother in the kitchen, a family meal or a man gardening in his greenhouse… Between laughter and emotion, we go behind the scenes of unique moments where the pleasure of the senses is amplified.
We can’t clearly distinguish the scene that is being played but we can guess the sweetness of the moment carried by the ambient sounds and voices. One can almost smell the scent of lemon pie…
Thanks to the use of a sequence shot and a fixed framing, time seems to stand still. Present in the foreground, it is the Quézac bottle that allows this moment of break.

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