Brand identity
Lepage is a historic player in the high-end jewelry and watchmaking market.
It is strongly anchored in French territory thanks to its three brands and its e-commerce site. The House asked us to rethink its global communication territory, where its DNA, heritage, support and commitments can shine.
The interpretation of the values of the House led us to a new signature that positions the brand alongside its customers
“At Lepage, the most precious thing is you”
With this baseline as a starting point, we then imagined a territory combining aspirational energy and tangible value.
Identity
A modernized graphic identity through a strong and contemporary logotype
which is a natural evolution of the old one.
Brand book
Application
Press kit
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