Tropico is back with a 360° campaign dedicated to its new recipes with natural flavourings.

The same, wonderful fruity flavour, now with natural flavourings! To mark the launch of its new recipes with natural flavourings, Tropico has partnered up with Orès in a refreshing 360° campaign, which continues along the lines of its
« True Colors ». communication concept.

 

The campaign has been designed around an important consumption ritual in kids’ day-to-day life : Lunch time.

That midday break rhythms the daily lives of young people, as they regroup with friends between classes, and this new campaign puts Tropico drinks centre-stage during these key social moments.

Shot after shot, the film immerses us in urban spaces that been taken over by luscious, tropical nature.

A poetic way for Tropico to showcase its new recipes, which
now feature natural flavourings.

Film

Assets